Tuesday, November 16, 2010

A Home (Fashion) Plate?

It's now official ... ESPN has run out of content to put on its self-titled "Family of Networks."

ESPN is now featuring Boston Globe style reporter Chris Muther in a series of in-studio reports that look at sports and fashion. (Yesterday's big news? Terrell Owens' decision to wear a fedora to a post-game press conference and this interesting choice of sideline attire for Morehead State basketball coach Tom Hodges).

OK, sports is not all life-and-death and Muther apparently has a serious interest in sports fashion. But is this what ESPN has come to in order to fill time on its various networks? Filling time with this kind of reporting suggests one of two things: 1) ESPN has too many networks and not enough compelling content to fill them all, 0r 2) ESPN is falling too far into the pit of "infotainment."

I seriously hope its 1) and not 2); ESPN already produces far too much sports shtick in order to fill out its schedule, and in many cases has come dangerously close to becoming the TMZ of sports.

Here's a suggestion for ESPN--either get rid of some of those thousands of networks or just create one more. Call it ESPN Whimsy and be done with it.

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